People can go to extremes to be taken seriously and earn respect from their peers. Sometimes in doing so they do not sound very smart at all.
As psychologist Paul Penn put it, “Trying to sound clever is a good way of sounding stupid.”
Language and communication experts, Kathy and Ross Petras, have come across some simple and effective strategies that work.
Here they are:
Be intentional about your word choice
Don’t try to be someone you’re not
Use an active voice
Get straight to the point
When possible, say it, don’t write it
Steer clear of jargon
Say nothing
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